Born in Asturias he son moved to Madrid. Although he set out to be a doctor he ended up sweeping film sets and fell in love with cinema. He began working wherever they would take him – and that led him to advertising.
He began directing at a young age and was lucky to win various ‘Lions’ in Cannes which allowed him to work internationally. He has shot campaigns for the USA, France, England, Germany, Italy, Switzerland…. more than 40 countries. And he spends everything on short films always hoping to some day make the leap to feature films. Hyena´s Blood has been selected in more tan 60 international festivals and has won many awards.